Cal Harrison (MBA, CMC, BA)
Cal is a twenty+ year veteran of the marketing, advertising, and consulting sectors. Cal, President of Beyond Referrals, launched the company as a means to help consultants sell professional services more effectively and to help buyers of professional services to more accurately select the best firm. Cal is a frequent speaker across North America and the Caribbean and has addressed audiences ranging from The Harvard Business School Alumni to the Purchasing Management Association of Canada. In addition, Cal is a lecturer at The University of Manitoba and The University of Winnipeg.